Last updated: September 16, 2025
This Privacy Policy explains how Amanda Rollins (“American Fille,” “we,” “us,” “our”) collects, uses, and shares information when you visit our websites, subscribe to our content, purchase products or services, or otherwise interact with us (collectively, the “Services”).
1) Information We Collect
Information you provide:
- Contact details (name, email, billing/shipping address, phone).
- Account details (passwords are stored securely by our providers).
- Transaction data (purchases, order details, payment method type—payment card data is processed by our payment processors, not stored by us).
- Communications (emails, messages, survey responses, support requests).
Information collected automatically:
- Usage data (pages viewed, links clicked, time on page).
- Device/technical data (IP address, browser, operating system, referrer URL).
- Cookies and similar technologies (see Section 3).
Information from third parties (where lawful):
Payment processors for fraud prevention and transaction verification.
Analytics/ads partners for insights and performance measurement.
2) How We Use Your Information
We use information to:
- Provide and improve the Services and customer support.
- Process orders, payments, and send purchase confirmations/updates.
- Communicate about updates, promotions, and relevant content (you can opt out anytime).
- Personalize content and measure site performance.
- Detect, prevent, and investigate fraud, abuse, and legal/contract violations.
- Comply with legal obligations.
3) Cookies & Similar Technologies
We (and our service providers) use cookies, pixels, and local storage to operate the site, remember preferences, analyze traffic, and improve marketing. You can control cookies via your browser settings; disabling some cookies may affect site functionality.
4) How We Share Information
We do not sell or rent your personal information. We share only as necessary:
- Service providers/processors (e.g., hosting, payment, email, analytics, customer support) under confidentiality and data-processing terms.
- Business transfers (merger, acquisition, or asset sale). We’ll notify you of material changes.
- Legal/Compliance (lawful requests, to protect rights, safety, and enforce terms).
- With your direction or consent.
5) Data Security
We use reasonable technical and organizational measures (e.g., encryption in transit, access controls) to protect personal data. No method of transmission or storage is 100% secure.
6) Data Retention
We retain personal data only as long as necessary for the purposes described in this Policy (and as required by law, tax, accounting, or auditing obligations).
7) Your Rights & Choices
Depending on your location, you may have rights to:
- Access, correct, update, or delete your personal data.
- Object to or restrict certain processing.
- Port your data.
- Withdraw consent where processing is based on consent.
- Opt out of marketing communications at any time (unsubscribe link or by contacting us).
- To exercise rights, email [email protected]. We may need to verify your identity before responding.
8) International Transfers
If we transfer your information across borders, we will rely on appropriate safeguards (e.g., standard contractual clauses) where required by law.
9) Children’s Privacy
Our Services are not directed to children under 16 (or as defined by local law). We do not knowingly collect personal information from children. If you believe a child has provided data, contact us to delete it.
10) Third-Party Links & Services
Our site may link to third-party websites or services we don’t control. This Policy does not cover those sites. Review their privacy policies before providing personal information.
11) Changes to This Policy
We may update this Policy from time to time. We’ll post the new effective date at the top. Material changes will be communicated as required by law.
12) Contact Us
Questions or requests about this Policy or your data?
Email: [email protected]
Name/Brand: Amanda Rollins / American Fille